Title :
Using Social Listening to Evaluate Opinion Research for Social Network Brand Community
Author :
Tse-Chuan Hsu;Dong-Meau Chang;Hsin-Jan Lee;Chun-Yu Hsu
Author_Institution :
Dept. of Inf. Manage., Hsuan Chuang Univ., Hsinchu, Taiwan
fDate :
7/1/2015 12:00:00 AM
Abstract :
The social network public opinion analysis techniques to the analysis of the current industry value, through a network of resources collected for comparison, checking out for consumers and industry benchmark, a sense of community in this study to the analysis of public opinion as the core for network public information public behavior data collection and data information to be compared against the conditional screened population samples to a network of public opinion data collection related factors, including network on the news, Facebook blog. In this study, we collect a minimum of 1,000 compares document information and definition describes clause positive or negative statement syntax features, such as with the weights given to quantify substances scores and use the tree line graph provides a comparative analysis of the condition of two or more products analyzed and compared to the value per unit weight. In this study and Apple and Samsung mobile phone on the website in Taiwan for 15 days after the public disclosure of information of public opinion information community information and news big data of comparative case studies used.
Keywords :
"Social network services","Internet","Media","Semantics","Data analysis","Big data"
Conference_Titel :
Trustworthy Systems and Their Applications (TSA), 2015 Second International Conference on
DOI :
10.1109/TSA.2015.16