Conceptual Predictive Modeling in a Competitive Framework Using Big Data Technology

We introduce a model to perform predictive analytics of enterprise data, combined with open data sources, using big data technology in this paper. With the advent of cloud computing, resizable scalable infrastructures for data processing is now available to anyone. Software platforms and frameworks that support data intensive distributed applications such as Amazon Web Services and Apache Hadoop enable users to the necessary tools and infrastructure to work with thousands of scalable computers and process terabytes of data. However writing scalable applications that are run on top of these distributed frameworks is still a demanding and challenging task. The research paper aimed to advance the core scientific and technological means of managing, analyzing, visualizing, and extracting useful information from large data sets.