Gamification design of traffic data collection through social reporting

Congestion is a common problem faced by large cities. The ineffective implementation of control functions by road operator may contribute to produce this problem. To overcome it, road operators must be able to produce appropriate policies. But to make policy or the right traffic decisions, it require as much data as possible that can be obtained continuously. Where the quality or validity of these data will affect the quality of the decision obtained. This research proposed a concept of the form of digital activities for collecting traffic data through a kind of social networking that is focused on the transportation system. Where through this system the public can be involved in the collection and validation of data. Thereby collecting traffic data can take place faster with better results in quality and quantity. With the availability of good data, then the great concept of the Intelligent Transportation System will be achieved. Gamification is used in the design and implementation process to increase interest and public confidence towards the system.