• DocumentCode
    3806601
  • Title

    The Back Story: When Chris Met Fred

  • Volume
    44
  • Issue
    10
  • fYear
    2007
  • Firstpage
    5
  • Lastpage
    5
  • Keywords
    "Marketing management","Research and development management","Production","Advertising","Marketing and sales","Art","Cities and towns","Computer crashes","Recruitment","Steel"
  • Journal_Title
    IEEE Spectrum
  • Publisher
    ieee
  • ISSN
    0018-9235
  • Type

    jour

  • DOI
    10.1109/MSPEC.2007.4337653
  • Filename
    4337653