Title :
Power electronics-from electronic plumbing to business enabler
Author_Institution :
Gartner Dataquest, San Jose, CA, USA
Abstract :
Power electronics companies have become so focused on marketing their own products and services that they may fail to promote the industry. As power electronics grows more sophisticated, the industry needs to work together to educate users and others on its provided values.
Keywords :
electronics industry; marketing; power electronics; business enabler; marketing; power electronics companies; power electronics industry promotion; Communication industry; Companies; Consumer electronics; Electricity supply industry; Electronics industry; Industrial electronics; Integrated circuit yield; Power electronics; Power engineering and energy; Power supplies;
Conference_Titel :
Applied Power Electronics Conference and Exposition, 2003. APEC '03. Eighteenth Annual IEEE
Conference_Location :
Miami Beach, FL, USA
Print_ISBN :
0-7803-7768-0
DOI :
10.1109/APEC.2003.1179214