DocumentCode
400110
Title
Analysis and design of CRM DSS based on GIS
Author
Qingling, Lu ; Wei, Zhang ; Tiening, Wang ; Qingquan, Li
Author_Institution
Dept. of Technol. Support, Acad. of Armored Forces Eng., Beijing, China
Volume
1
fYear
2003
fDate
12-15 Oct. 2003
Firstpage
598
Abstract
This paper discusses customer relationship management (CRM) synthetic decision support system (DSS) based on GIS. Aimed at the characteristics of CRM, DSS framework combined with GIS is designed to manage customer relationship, with design principle and system analysis.
Keywords
customer relationship management; decision support systems; geographic information systems; CRM DSS analysis; CRM DSS design; GIS; customer relationship management; decision support system; geographical information system; Computational Intelligence Society; Customer relationship management; Decision support systems; Degradation; Geographic Information Systems; Industrial relations; Information analysis; Management information systems; Marketing and sales; Resource management;
fLanguage
English
Publisher
ieee
Conference_Titel
Intelligent Transportation Systems, 2003. Proceedings. 2003 IEEE
Print_ISBN
0-7803-8125-4
Type
conf
DOI
10.1109/ITSC.2003.1252022
Filename
1252022
Link To Document