A product-based model for successful online learning projects

We consider the diverse needs and expectations of the stakeholders in online learning projects. It highlights the difficulties of meeting those requirements and the pressures on the implementation team to focus on timescale and budget at the expense of quality. It proposes the adoption of a product-based model to support the introduction and maintenance of online learning. This model is adapted from the UK Government´s project management standard, PRINCE 2, which encapsulates best practice. The product-based model enables the project team to define and document requirements in text and diagrammatic form. This process encourages the inclusion of actions and quality checks within the project which will help to ensure that what is finally delivered meets stakeholder expectations. A generic product-based model is proposed, informed by experience of the introduction of online learning at Coventry University.