DocumentCode
427869
Title
A decision support system for designing business strategies - an application to soft drink business
Author
Hatono, Itsuo ; Kurotani, Kenichi ; Murakami, Kenya ; Fujii, Nobutada ; Ueda, Kanji
Author_Institution
Inf. Sci. & Technol. Center, Kobe Univ., Japan
Volume
2
fYear
2004
fDate
10-13 Oct. 2004
Firstpage
1475
Abstract
This paper deals with a decision support system of planning business strategies for demand chains. To describe the complex behavior of each element in the demand chain, an agent based modeling approach and methodology of virtual market are introduced to develop the simulation model. The proposed model is applied to softdrink vending machine business as an example. Demand characteristics of soft drinks through vending machines are investigated based on the methodology by simulation studies.
Keywords
commerce; decision support systems; retail data processing; vending machines; agent based modeling approach; business strategies design; decision support system; demand chains; softdrink vending machine business; virtual market methodology; Analytical models; Decision support systems; Evolution (biology); Feeds; Globalization; Information science; Pulp manufacturing; Statistical analysis; Strategic planning; Virtual manufacturing;
fLanguage
English
Publisher
ieee
Conference_Titel
Systems, Man and Cybernetics, 2004 IEEE International Conference on
ISSN
1062-922X
Print_ISBN
0-7803-8566-7
Type
conf
DOI
10.1109/ICSMC.2004.1399839
Filename
1399839
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