Title :
The dynamic comprehensive evaluation of QRA for mass customization enterprises
Author :
Yu, Yong-he ; Ma, Cwei-Min ; Li, Csu-Yan
Author_Institution :
Sch. of Economic & Manage., Tongji Univ., Shanghai
Abstract :
Improving the QRA in mass customization enterprises is the requirement of fierce competition market. Itpsilas of great important to study the evaluation method of QRA in the mass customization enterprises. The paper puts forward evaluation index system of QRA in mass customization enterprises from the supply chain perspective, and puts forward the method of dynamic comprehensive evaluation of ldquovertical-and-horizontalrdquo scatter degree to assess the QRA. An instance is given to verify that the method has sufficient reliability and practicability, which can provide theoretical guidance and technical support for evaluating and improving QRA in mass customization enterprises.
Keywords :
marketing; mass production; product customisation; supply chain management; QRA; dynamic comprehensive evaluation; evaluation index system; evaluation method; fierce competition market; mass customization enterprises; supply chain perspective; vertical-and-horizontal scatter degree; Conference management; Cybernetics; Delay; Machine learning; Mass customization; Mass production; Production systems; Scattering; Supply chains; Technology management; Dynamic Comprehensive Evaluation; Mass Customization; QRA; Supply Chain;
Conference_Titel :
Machine Learning and Cybernetics, 2008 International Conference on
Conference_Location :
Kunming
Print_ISBN :
978-1-4244-2095-7
Electronic_ISBN :
978-1-4244-2096-4
DOI :
10.1109/ICMLC.2008.4620682
