DocumentCode :
479225
Title :
Simple Mobility Configurator: Block Programming for the Non-Experts
Author :
Tan, Han Lun ; Wong, Chin Chin ; Kho, J. ; Hoh, Simon
Author_Institution :
British Telecommun. plc (Malaysian Res. Centre), Kuala Lumpur
fYear :
2008
fDate :
12-14 Oct. 2008
Firstpage :
1
Lastpage :
4
Abstract :
Many corporations have seen the costly mistakes of not understanding what consumers want. Consumers must be involved in the entire creation process. Creating exciting service offerings have always been a difficult task where providers have to study consumer behaviour and interpret the needs of end consumers. Each of the service offerings are coupled with their risk factor based on uptake to determine the success of these services. Enabling ease of developing applications through simple block programming allows users to be dictating solutions of tomorrow. This study looks at various aspects of how to create a healthy environment not only for the ease of using services, but also to develop a new generation of consumer-based development where BT influences their consumers to be directly involved in the creation process. This paper discusses an easy-to-use platform for users to create applications for own use and to share them with other users.
Keywords :
Web services; customer services; electronic commerce; block programming; consumer behaviour; mobility configurator; service offerings; Acceleration; Consumer behavior; Costs; Knowledge management; Manufacturing processes; Process design; Programmable control; User-generated content; YouTube;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Wireless Communications, Networking and Mobile Computing, 2008. WiCOM '08. 4th International Conference on
Conference_Location :
Dalian
Print_ISBN :
978-1-4244-2107-7
Electronic_ISBN :
978-1-4244-2108-4
Type :
conf
DOI :
10.1109/WiCom.2008.2883
Filename :
4681072
Link To Document :
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