The experience service interaction management research based on the customers´ individuation

Author

Tong, Lili ; Li, Xiaowen

Volume

1

fYear

2008

fDate

12-15 Oct. 2008

Firstpage

20

Lastpage

22

Abstract

The trend of the world economy jointing to be a whole body enlarges our choosing range. The attraction of the commodity and the service themselves weakens. More and more people turn to care their potential feelings from the service process. But the standardization of the commodity and the service obliterates the individual taste. The experience service interaction is necessary to be in fashion. This paper will discuss what the experience service interaction is and how to manage it scientifically.

Keywords

customer services; globalisation; industrial economics; service industries; commodity standardization; customer individuation; information technology; service enterprises management; service interaction management research; world economy; Communications technology; Education; Facial features; Information management; Information technology; Mobile communication; Standardization; Technological innovation; Technology management; Turning; customersÂ¿ individuation; experience; service interaction management;

fLanguage

English

Publisher

ieee

Conference_Titel

Service Operations and Logistics, and Informatics, 2008. IEEE/SOLI 2008. IEEE International Conference on

Conference_Location

Beijing

Print_ISBN

978-1-4244-2012-4

Electronic_ISBN

978-1-4244-2013-1

Type

conf

DOI

10.1109/SOLI.2008.4686354

Filename

4686354