Association of the DSLRS and DSLR Confidence level using proportional odds model

Since the beginning of deep impression in the late 2008. It could be the most severe recession since World War II, the global economy is projected to shrink by 1.3 percent in 2009, with a slow recovery expected to take hold next year, according to the IMF´s April World Economic Outlook (WEO). Therefore, some small video production units are thinking a dynamic, reasonable price with good quality DSLRs -Nikon D90 and Canon 5D Mark II with built in video chip, in stead of current expensive video systems since the winter of 2008. The photography world is beginning to adapt to a new phase in the marriage of cameras and computing technology: the arrival of SLRs that can shoot not just still images, but video too. The change began with the arrival of image sensors, the light-sensitive microchips that replaced film. Now, two new DSLRs are taking another step away from the film paradigm, following in the footsteps of point-and-shoot cameras by recording continuous video and not just still images. Doubtless video will gradually spread to other DSLR models and makers, which would create more impacts not only the consumer and professional market of photography but video market. In our experiment, we collect 227 cases from the telephone survey during Apr., 2009 and Feb, 2009. All cases are 300, a total of 220 cases comply with the conditions. To probe mainly into the relationship between DSLR confidence level and three DSLRs potential customer, A(Traditional Consumer or Photographer, TCP), B(Multimedia Specialist, MS) and C(Video Cameraman, VC).