Title :
Marketing yourself on SNS
Author_Institution :
Electron. Commerce Dept., Guangdong Univ. of Foreign Studies, Guangzhou, China
Abstract :
To enhance an entrepreneur´s business network through the integration of the social network concepts and design principles of virtual communities. This study documents the design and initial deployment of a virtual community case, innovation information infrastructure, based on social network concepts. SNS´s main income is AD too and the privacy should be improved and SNS can connect with the e-business. Because of resource and time constraints, only basic content service, communication tools, and transaction functions were implemented in the initial deployment. Future extensions of this study may include development of a personalized and intelligent information retrieval system utilizing data mining techniques, development of advanced communication features to promote active participation, and creation of automatic social network-tracking tools to monitor an individual´s network evolution. Sample designs are provided for researchers who are interested in conducting a similar study. This study serves as a starting-point for if the SNS can work with EC and gain more than AD.
Keywords :
data mining; electronic commerce; information retrieval; social networking (online); SNS; business network; data mining; e-business; innovation information infrastructure; intelligent information retrieval system; social network; virtual communities; Educational institutions; Electronic mail; Facebook; Intelligent networks; Intelligent transportation systems; MySpace; Privacy; Social network services; Videos; Web sites; e-business; social cohesion; social network site;
Conference_Titel :
Power Electronics and Intelligent Transportation System (PEITS), 2009 2nd International Conference on
Conference_Location :
Shenzhen
Print_ISBN :
978-1-4244-4544-8
DOI :
10.1109/PEITS.2009.5406736