The research on digital tourism engineering evaluation method based on FAHP

Under the background of the Internet, it is an inevitable trend that tourism is becoming informatization, network, visualization and intellectualization. The digital tourism is proposed in this situation. On the basis of concept and framework of the digital earth and digital China ,the paper analyzes the connotation of the ¿digital tourism ¿engineering, and integrates the various factors which effect the ¿digital tourism ¿. By the fuzzy analytic hierarchy process, the ¿digital tourism ¿ engineering evaluation hierarchy factor system is constructed, and this system is divided into target level, criteria level, factor level and action level. The system includes seven first order evaluation factors such as infrastructure construction,data support, technology system, application platforms, industry measure system, security system, planning and organizing, as well as some secondary evaluation factors. In the end, the paper gives an evaluation instance which proves the feasiblity of this method. This evaluation method could aiso provide reference for the other digital engineering evaluation.