Title :
The two-term multi-task supply chain principal-agent analysis
Author :
Shanliang, Li ; Chunhua, Wang ; Xinghui, Li
Author_Institution :
Manage. Sch., Fudan Univ., Shanghai, China
Abstract :
In the supply chain, the supplier offers the retailer products for sales. The retailer affects the sales outcome by his effort. The supplier wants to inspire the retailer´s more effort for the long-term sales goal. However, due to the asymmetric information, the supplier can´t observe the retailer´s effort and the moral hazard will come into being, which leads to system inefficiencies. To deal with this problem, based on the principal-agent theory, we construct the dynamic multi-task supply chain principal-agent model, by which we analyze the impact of the information asymmetry to the supply chain contract. Furthermore by comparing the contracts between the single-term multi-task and two-term multi-task, we have analyzed their different effect on the commission rate. It shows that the dynamic principal-agent contract is helpful to for improving supply chain performance.
Keywords :
hazards; supply chain management; supply chains; retailer; single term multitask; two term multitask supply chain principal-agent analysis; Contracts; Design optimization; Ethics; Hazards; Information analysis; Marketing and sales; Oceans; Petroleum; Supply chain management; Supply chains; Dynamic Incentive; Moral Hazard; Multi-task Principal-Agent; Supply Chain Management;
Conference_Titel :
Logistics Systems and Intelligent Management, 2010 International Conference on
Conference_Location :
Harbin
Print_ISBN :
978-1-4244-7331-1
DOI :
10.1109/ICLSIM.2010.5461340