Raffle of mobile phones to Pay by purchasing effects in the new media service application

Author

Zhang, Hui ; Chen, Xue-Bin

Author_Institution

Sch. of Comput. Sci., Huaiyin Inst. of Technol. Huai´´an, Huai´´an, China

Volume

4

fYear

2010

fDate

22-24 June 2010

Abstract

The new media technology platform to pay by purchasing effects based on the internet, Mobile Phones is not to abandon the traditional advertising this purpose the same time, an increase of Pay-for-project, and the combination of mobile phone platforms, networking platforms and existing sales channels, to fully enable businesses to interact with consumers shopping, and will translate into a price war on the buying behavior of consumers real benefits. This article take the real estate interaction marketing as an example, discussed Raffle of mobile phones to Pay by purchasing Effects in the new media service application.

Keywords

consumer products; mobile handsets; purchasing; consumers shopping; mobile phones; new media service application; purchasing effects; real estate interaction marketing; Advertising; Cellular phones; Computer science education; Educational technology; Electronic mail; Marketing and sales; Mobile handsets; Postal services; Random number generation; Web and internet services; China Express; New media businesses; Pay by purchasing effects;

fLanguage

English

Publisher

ieee

Conference_Titel

Education Technology and Computer (ICETC), 2010 2nd International Conference on

Conference_Location

Shanghai

Print_ISBN

978-1-4244-6367-1

Type

conf

DOI

10.1109/ICETC.2010.5529694

Filename

5529694