Title :
A novel MCDM combining DEMATEL technique for technology evaluation
Author :
Shen, Yung-Chi ; Lin, Grace T R ; Tzeng, Gwo-Hshiung
Author_Institution :
Inst. of Manage. of Technol., Nat. Chiao Tung Univ., Hsinchu, Taiwan
Abstract :
This research aims to propose a hybrid process concerning the complex interactive relationship between different economic and industrial prospects towards a more effective evaluation on new technology. To achieve this purpose, the integration of the Decision Making Trial and Evaluation Laboratory (DEMATEL) technique and the analytic network process (ANP) is employed to construct a technology evaluation model regarding the economic and industrial prospects. The emerging organic light emitting diode (OLED) display technology is used as a case in order to verify the applicability of proposed a novel hybrid MCDM method for the technology evaluation. The result of this hybrid process can help top managers of technology-based companies or policy makers of governments to more objectively and effectively determine future research and development direction.
Keywords :
decision making; industrial economics; matrix algebra; organic light emitting diodes; research and development management; technology management; DEMATEL technique; analytic network process; complex interactive relationship; industrial economic; multiple criteria decision making; organic light emitting diode display; technology evaluation model; Biological system modeling; Decision making; Industries; Investments; Organic light emitting diodes; Planning;
Conference_Titel :
Technology Management for Global Economic Growth (PICMET), 2010 Proceedings of PICMET '10:
Conference_Location :
Phuket
Print_ISBN :
978-1-4244-8203-0
Electronic_ISBN :
978-1-890843-21-2