Constructing the Theoretical Model of Cluster Supply Chain Promoting the Optimization of Tourism Industrial Structure

Cluster supply chain has the advantages of scale economy, brand effect and technological innovation. It is an important way to adjust, upgrade and optimize tourism industrial structure .The study on how the cluster supply chain to promote the optimization of the tourism industrial structure has a great practical significance for the sustainable development of tourism industry. This paper attempts to construct a theoretical model of cluster supply chain promoting the optimization of tourism industrial structure. This model analyzes the promoting elements, then discusses dynamics mechanisms and conduction mechanism of cluster supply chain. The dynamic mechanism mainly embodies in technological innovation, industry management and industry development environment. The tourism industrial cluster conducts by corporations and stakeholders.