• DocumentCode
    538091
  • Title

    Inquiry into the shape design of display space based on visual perception

  • Author

    Tan, Xurui ; Tang, Hao

  • Author_Institution
    Inst. of Art & Design, Shanghai Univ. for Eng. & Technol., Shanghai, China
  • Volume
    1
  • fYear
    2010
  • fDate
    17-19 Nov. 2010
  • Firstpage
    737
  • Lastpage
    741
  • Abstract
    Shape design of display space focuses mainly on embodiment of psychological and physical demand of visitors in design. Visitors´ recognition, acceptance and acquisition to information supplied by exhibitors, to a large extent, are decided by people´s visual perception to visual object. Research theory of Gestalt psychology and Arnheim has verified: the awareness of human visual perception to objective world is an active process of visual cognition. The article analyzes the relationship between the shape of display space and the organization of display space through correlated theories of visual perception, the relationship between space shape and visual perception, and the reaction characteristics of human vision to various visual inducements and discusses the application of human visual perception to display spatial shape design.
  • Keywords
    cognition; design engineering; display instrumentation; psychology; visual perception; Gestalt psychology; display space; display spatial shape design; human vision; human visual perception; visitor recognition; visual cognition; Legged locomotion; Organizations; Shape; display space; shape; visual perception;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computer-Aided Industrial Design & Conceptual Design (CAIDCD), 2010 IEEE 11th International Conference on
  • Conference_Location
    Yiwu
  • Print_ISBN
    978-1-4244-7973-3
  • Type

    conf

  • DOI
    10.1109/CAIDCD.2010.5681243
  • Filename
    5681243