Navigation strategies on multi-column textual pages

Author

Mátrai, R. ; Kosztyán, Zs T. ; Lányi, C. Sik

Author_Institution

Dept. of Inf., Eotvos Lorand Univ., Budapest, Hungary

fYear

2011

fDate

7-9 July 2011

Firstpage

1

Lastpage

5

Abstract

On web pages and news portals, the user is often confronted with layouts in columns and has to search textual information ordered in columns. This paper examines how more column layout guides visual attention and what settings can help or disturb users to find information they need. An experiment and their results are discussed, in which navigation strategies and reaction times were examined on more column textual pages and the effect of the following factors on latency to click on a target word were examined: number of columns, target positions, word length, meaningful/meaningless context, colour of the fore- and background, size of the area which had to be scanned.

Keywords

data visualisation; information retrieval; user interfaces; column layout; meaningful context; meaningless context; multicolumn textual pages; navigation strategy; user interface; word length; Color; Context; Indexes; Layout; Navigation; Psychology; Visualization; navigation; usability; user interface; web page layout;

fLanguage

English

Publisher

ieee

Conference_Titel

Cognitive Infocommunications (CogInfoCom), 2011 2nd International Conference on

Conference_Location

Budapest

Print_ISBN

978-1-4577-1806-9

Electronic_ISBN

978-963-8111-78-4

Type

conf

Filename

5999482