• DocumentCode
    552843
  • Title

    Technology commercialization in energy-smart industries

  • Author

    Hung, Shiu-Wan ; Chang, Chia-Chin ; Chen, Ping-Chuan

  • Author_Institution
    Dept. of Bus. Adm., Nat. Central Univ., Taoyuan, Taiwan
  • fYear
    2011
  • fDate
    July 31 2011-Aug. 4 2011
  • Firstpage
    1
  • Lastpage
    9
  • Abstract
    Mankind is living in the technology era and is seeing the influence of technology in every aspect of life, and in communities and societies. The technology commercialization (TC) marketplace for energy-smart industries plays a crucial role in increasing technology-related developments and the demand for energy. As part of a new focus on sustainability, this study examined the effects of technological attributes, market potential and environmental factors on the technology commercialization of energy-smart industries. A survey was conducted on two of Taiwan´s promising high-tech industries: solar photovoltaic (PV) and light emitting diodes (LEDs). It was found that if the technologies possess the specific attributes required by the potential adopters, namely, innovativeness, generics, simplicity and compatibility, the level of market potential will be more favorable and the TC probability will be higher. Furthermore, the results of the regression analysis indicated that environmental requirements play a moderating role in affecting the relationships between market potential and TC probability. The empirical findings highlighted the role of market potential as a mediator between technological attributes and the likelihood of commercialization. Furthermore, environmental factors were found to moderate the influence of market potential on technology commercialization in energy-smart industries.
  • Keywords
    environmental factors; industries; light emitting diodes; photovoltaic cells; regression analysis; technology management; TC probability; Taiwan; energy smart industries; environmental factors; light emitting diodes; market potential; regression analysis; solar photovoltaic industries; technological attributes; technology commercialization; technology influence; Commercialization; Companies; Complexity theory; Green products; Industries; Technological innovation;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Technology Management in the Energy Smart World (PICMET), 2011 Proceedings of PICMET '11:
  • Conference_Location
    Portland, OR
  • Print_ISBN
    978-1-4577-1552-5
  • Electronic_ISBN
    978-1-890843-24-3
  • Type

    conf

  • Filename
    6017899