• DocumentCode
    555326
  • Title

    Exciting new trends in design thinking

  • Author

    Dresselhaus, Bill

  • Author_Institution
    DRESSELHAUSgroup Inc., CA, USA
  • fYear
    2011
  • fDate
    21-28 May 2011
  • Firstpage
    622
  • Lastpage
    622
  • Abstract
    Summary form only given. Design and design thinking are becoming the hot topics and new business processes around the world - yes, business processes! Business schools are adding design thinking courses to their curricula and business professors are writing books on design thinking. Countries like Korea and Singapore are vying to be the leading Asian Design Nations. New, so-called Convergent courses, programs and schools are emerging globally that combine engineering, business and design disciplines and departments into integrated efforts. The Do-It-Yourself (DIY) Design Movement is gaining momentum and the personal discipline of Making things is coming back. DIY Prototyping and Manufacturing are gaining ground and opportunities with new technologies and innovations. User-Generated Design is becoming a common corporate process. Design process and design thinking are being applied cross-functionally to such global issues as clean water and alternative energy. And the old traditional view of design as art and decoration and styling is giving way to a broader and more comprehensive way of thinking and solving human-centered problems by other than just a few elite professionals. In light of all this and more, Bill is excited about the ideas of ubiquitous design education for everyone and DIY design as a universal human experience. He is passionate about an idea in what Victor Papanek said 40 years ago in his seminal book, Design for the Real World, "All that we do, almost all the time, is design, for design is basic to all human activity". Just as all humans are inherently businesspeople in many ways at many times, we are also all designers in many ways at many times - it is time to believe this and make the best of it.
  • Keywords
    educational courses; management education; management science; Asian design nations; DIY manufacturing; DIY prototyping; business processes; business schools; convergent courses; design thinking courses; do-it-yourself design movement; human centered problems; ubiquitous design education; universal human experience; user generated design; Art; Business; Computers; Educational institutions; Humans; Product design; verification;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Software Engineering (ICSE), 2011 33rd International Conference on
  • Conference_Location
    Honolulu, HI
  • ISSN
    0270-5257
  • Print_ISBN
    978-1-4503-0445-0
  • Electronic_ISBN
    0270-5257
  • Type

    conf

  • DOI
    10.1145/1985793.1985879
  • Filename
    6032502