Mobilizing ICT, business and human processes: An integrative conceptual model

Information and Communication Technologies (ICT) are changing exponentially and will continue to do so in the near future. Mobility is everyday human activity. Every human interaction is based around mobility. Now the mobility in computing is entering its next stage by making computing mobile by transferring computing to mobile devices. There is already a trend in this direction by employing various organizational based applications for CRM, Logistics, Sales, Marketing, etc. Driven by economical and technological reasons these small organizational changes will converge into full organizational implementations. These organizational changes will spill over in everyday human life, e.g. C2C applications. Despite these big changes there is not a “structural view to mobility potential discovery at organizational level or every day human activity level”. This not only makes every day human activity and business processes less efficient but also slows down the technological adaptation that organizations need to do to keep with basic infrastructural changes in the technology. Therefore, this research has been undertaken. Through an in-depth literature review and industry experience, this research devices an integrative conceptual model in this direction. Where the basic characteristics of mobility and technology can be brought out together in such a way that hidden and unseen mobility potentials in organizations and everyday human activities can be recognized, thereby changing the view to future business development or recognizing new vertical business segments. The model developed in this research may have diverse important applications in research and practice. Several important directions for future research are also suggested by this research.