Title :
A Collaborative Filtering Algorithm Based on User Activity Level
Author :
Cui, Yongli ; Song, Shubin ; He, Liang ; Li, Guorong
Author_Institution :
Dept. of Comput. Sci. & Technol., East China Normal Univ., Shanghai, China
Abstract :
Collaborative Filtering Algorithm is one of the most successful recommender technologies, and has been widely used in E-commerce. However, traditional Collaborative Filtering often focus on user-item ratings, but ignore the information implicated in user activity which means how and how often a user makes operations in a system, so it misses some important information to improve the prediction quality. To solve this problem, we bring user activity factor into collaborative filtering and propose a new collaborative filtering algorithm based on user activity level (UACF). Finally, experiments have shown that our new algorithm UACF improves the precision of traditional collaborative filtering.
Keywords :
collaborative filtering; electronic commerce; recommender systems; UACF; collaborative filtering algorithm; e-commerce; prediction quality improvement; recommender technologies; user activity level; user-item ratings; Collaboration; Filtering algorithms; Motion pictures; Prediction algorithms; Recommender systems; Vectors; collaborative filtering; recommender system; user activity;
Conference_Titel :
Business Intelligence and Financial Engineering (BIFE), 2012 Fifth International Conference on
Conference_Location :
Lanzhou
Print_ISBN :
978-1-4673-2092-4
DOI :
10.1109/BIFE.2012.25