Title :
Research on Location Based Service via Technology Acceptance Model
Author :
Zhang, Qingjie ; Xue, Donglai ; Zhu, Jianming
Author_Institution :
Central Univ. of Finance & Econ., Beijing, China
Abstract :
As one of the most widely used models in information systems research, the technology acceptance model (TAM) expresses the user´s attitude and intention to accept a new information technology. Based on TAM, this study investigates the factors affecting people´s attitude and behavioral intention of location based service (LBS), hypotheses and tests them. Finally summarized into conclusion and puts forward some suggestions.
Keywords :
behavioural sciences computing; information systems; information technology; mobile computing; technology transfer; LBS; TAM; behavioral intention; information systems research; information technology; location based service via technology acceptance model; Analysis of variance; Bismuth; Correlation; Educational institutions; Information technology; Reliability; Security; LBS; LBS application; TAM;
Conference_Titel :
Management of e-Commerce and e-Government (ICMeCG), 2012 International Conference on
Conference_Location :
Beijing
Print_ISBN :
978-1-4673-2943-9
DOI :
10.1109/ICMeCG.2012.19
