Title :
Sun Tzu´s Art of War for telecom
Author :
Stokking, Hans ; Strijkers, Rudolf
Author_Institution :
TNO, Delft, Netherlands
Abstract :
Sun Tzu´s Art of War is a work of Chinese philosophy. It can be seen as a manual for warfare, but at the same time it is so much more. Sun Tzu´s Art of War describes how the ultimate victory is one won without fighting. Any sector, including the telecommunications sector, may learn from Sun Tzu´s work. The work contains concepts like doing appraisals (importance of information), of taking whole (creating a win-win), of the sage commander (strong leadership), of emotions (being rational) and of shih (having the initiative). Sun Tzu´s insights in these concepts have stood the test of time for over 2500 years and we may do well to study them in today´s Telecom industry.
Keywords :
telecommunication services; Chinese philosophy; Sun Tzu art of war; telecommunication industry; telecommunication services; telecommunications sector; Art; Companies; Internet; Mobile communication; Sun; Telecommunications; Sun Tzu; strategy; telecommunication; the art of war;
Conference_Titel :
Intelligence in Next Generation Networks (ICIN), 2012 16th International Conference on
Conference_Location :
Berlin
Print_ISBN :
978-1-4673-1527-2
Electronic_ISBN :
978-1-4673-1525-8
DOI :
10.1109/ICIN.2012.6376032
