DocumentCode
583107
Title
A Trust Model Composed of Multi-trust Path in Online Auction
Author
Wang, Wenjia ; Wang, Dingwei
Author_Institution
Syst. Eng., Northeastern Univ., Shenyang, China
fYear
2012
fDate
27-29 Oct. 2012
Firstpage
733
Lastpage
738
Abstract
In order to solve the problems of trust evaluation in the field of online auction, this paper designs a comprehensive trust model composed of multi-trust path. Based on the existing trust model, this new model try to solve the problems of the trust complexity, building efficient, high-precision etc., by using different theories and methods, the computational results show that new trust model is comparable with the online auction, and it is better when more transaction are completed.
Keywords
electronic commerce; security of data; trusted computing; comprehensive trust model; multitrust path; online auction; trust complexity; Computational modeling; Data models; Educational institutions; Humans; Mathematical model; Psychology; Reliability; Direct Trust; Online Auctions; Recommended trust; Total Trust; Trust Model; Trust Path;
fLanguage
English
Publisher
ieee
Conference_Titel
Computer and Information Technology (CIT), 2012 IEEE 12th International Conference on
Conference_Location
Chengdu
Print_ISBN
978-1-4673-4873-7
Type
conf
DOI
10.1109/CIT.2012.151
Filename
6391988
Link To Document