DocumentCode
58758
Title
Toward trustworthy social network services: A robust design of recommender systems
Author
Giseop Noh ; Hayoung Oh ; Kyu-haeng Lee ; Chong-kwon Kim
Author_Institution
Dept. of Comput. Sci. & Eng., Seoul Nat. Univ., Seoul, South Korea
Volume
17
Issue
2
fYear
2015
fDate
Apr-15
Firstpage
145
Lastpage
156
Abstract
In recent years, electronic commerce and online social networks (OSNs) have experienced fast growth, and as a result, recommendation systems (RSs) have become extremely common. Accuracy and robustness are important performance indexes that characterize customized information or suggestions provided by RSs. However, nefarious users may be present, and they can distort information within the RSs by creating fake identities (Sybils). Although prior research has attempted to mitigate the negative impact of Sybils, the presence of these fake identities remains an unsolved problem. In this paper, we introduce a new weighted link analysis and influence level for RSs resistant to Sybil attacks. Our approach is validated through simulations of a broad range of attacks, and it is found to outperform other state-of-the-art recommendation methods in terms of both accuracy and robustness.
Keywords
electronic commerce; recommender systems; social networking (online); trusted computing; OSN; RS; Sybil attacks; electronic commerce; influence level; online social networks; recommendation systems; recommender system robust design; trustworthy social network services; weighted link analysis; Accuracy; Algorithm design and analysis; Bipartite graph; Principal component analysis; Recommender systems; Robustness; Social network services; Link analysis; Sybil attack; recommender systems; robust algorithm;
fLanguage
English
Journal_Title
Communications and Networks, Journal of
Publisher
ieee
ISSN
1229-2370
Type
jour
DOI
10.1109/JCN.2015.000028
Filename
7104843
Link To Document