• DocumentCode
    589142
  • Title

    Data Mining in the Age of Curation

  • Author

    Abe, Akinori

  • Author_Institution
    Fac. of Letters, Chiba Univ., Chiba, Japan
  • fYear
    2012
  • fDate
    10-10 Dec. 2012
  • Firstpage
    273
  • Lastpage
    279
  • Abstract
    In this paper I propose data mining considering the effect of curation in the marketing situation. Recently in the marketing or business situation, curation has been frequently considered and important. In addition, holistic communication is sometimes considered to deliver or promote products or solutions. In the holistic communication, usually a target ``hub´´ is selected for additional communications. Actually, such strategy is usually conducted in a secret mode, so in the case of data mining, such a strategy might be ignored and the result will be lack of effects of holistic communication. It will be necessary to discover such hidden communication and relationships during data mining.
  • Keywords
    data mining; data mining; holistic communication; marketing situation; secret mode; Conferences; Data mining;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Data Mining Workshops (ICDMW), 2012 IEEE 12th International Conference on
  • Conference_Location
    Brussels
  • Print_ISBN
    978-1-4673-5164-5
  • Type

    conf

  • DOI
    10.1109/ICDMW.2012.114
  • Filename
    6406451