Title :
Development and marketing of a short wave transmitter as an interdisciplinary student project
Author :
Batz, S. ; Pauser, L. ; Wagner, Steffen ; Fuhrmann, T. ; Niemetz, M.
Author_Institution :
Univ. of Appl. Sci. Regensburg, Regensburg, Germany
Abstract :
In most of their projects, engineering students work on purely technical topics without tying these to economic or marketing aspects. This type of work does not reflect economic reality where innovation results out of team work among specialists with different academical backgrounds. Reacting to this, our university has introduced a new concept for student projects where different faculties team up. As a pioneering project, two Electrical Engineering Students are developing and building an amateur radio transmitter together with a Business Administration Student who develops the marketing and publication concept for this product.
Keywords :
marketing; radio transmitters; telecommunication engineering education; amateur radio transmitter; business administration student; electrical engineering students; engineering students; interdisciplinary student project; marketing; short wave transmitter; Business; Engineering students; Frequency modulation; Power supplies; Radio transmitters; Communication engineering education; Educational technology; Ham radio; Marketing management; Radio transmitter;
Conference_Titel :
Global Engineering Education Conference (EDUCON), 2013 IEEE
Conference_Location :
Berlin
Print_ISBN :
978-1-4673-6111-8
Electronic_ISBN :
2165-9559
DOI :
10.1109/EduCon.2013.6530172