The Selection and Training Framework (STF) for managers in (e-)business innovation transformation projects The business Transformation Manager´s profile

One of the riskiest factors in transforming a traditional Business Environment (BE) into an innovative and dynamic BE is the role of the business and (e-)business Transformation Manager (BTM). The basic profile of such a manager has not been sufficiently investigated in a holistic and educational manner. The specification of the optimal BTM profile is the main goal of the authors´ research. This paper deals with the profile of a preferred BTM that has to cope with complex automation projects. These projects need specific skills for the difficult implementation phase; these skills must encompass the knowledge of real-time business environments, organizational behaviour knowledge and implementation phase know-how. The researchers recommend technocrats as a base profile for such projects that need cross-functional skills.