Organizations preparing organizations for the IoT: The congruence of the IoT meme

While the Internet of Things (IoT) has significant economic promise, an obstacle to its rapid adoption is the development of a shared understanding of capabilities and purpose. As the IoT concerns the transformation of everyday products, organizations that have limited expertise in computing and networking technologies still have the need to understand IoT possibilities. In addition, if these organizations collectively select a similar IoT strategic direction, more value will be created for society on the whole. Recognizing this dilemma, technical organizations are taking the initiative to enhance their clients and potential clients´ IoT understanding as it relates to opportunities with their products. In this paper we model this interorganizational learning as it relates to reaching a consensus on IoT purpose and briefly identify real world practices that technical organizations are undertaking to facilitate this transformation.