Title :
A Dynamic Trust Conference Algorithm for Social Network
Author :
Liu Xin ; Shi Leyi ; Wang Yao ; Xin Zhaojun ; Fu Wenjing
Author_Institution :
Coll. of Comput. & Commun. Eng., China Univ. of Pet.(East China), Qingdao, China
Abstract :
More and more users joined in social network. The precise social trust value is critical for application system such as recommendation system. To a user, the egocentric network is formed by the user, his friends and social relationships between him and other users. We proposed an algorithm for inferring dynamic trust based on trust chains and interactions. Indirect trust values are calculated depending on direct trust values and trust chains in the egocentric network. As the social network evolves, the dynamic trust values can be resulted from the interactions between a user and his friends and trust reference. By statistical analysis of trust value in social network, this algorithm improved the accuracy of trust transitivity and trust value computing compared with a classical trust algorithm.
Keywords :
inference mechanisms; network theory (graphs); social networking (online); statistical analysis; application system; direct trust values; dynamic trust conference algorithm; dynamic trust inference; dynamic trust values; egocentric network; indirect trust values; recommendation system; social network; social relationships; social trust value; statistical analysis; trust chains; trust reference; trust transitivity accuracy improvement; user friends; Algorithm design and analysis; Heuristic algorithms; Inference algorithms; Instant messaging; Malware; Social network services; IM tools; egocentric network; social network; social trus; trust chain;
Conference_Titel :
P2P, Parallel, Grid, Cloud and Internet Computing (3PGCIC), 2013 Eighth International Conference on
Conference_Location :
Compiegne
DOI :
10.1109/3PGCIC.2013.58