• DocumentCode
    652830
  • Title

    Virtual Touch Sensations in an Online Shopping Context: An Experimental Approach

  • Author

    Overmars, Suzanne ; Poels, Karolien

  • Author_Institution
    Dept. of Commun. Studies, Univ. of Antwerp, Antwerp, Belgium
  • fYear
    2013
  • fDate
    2-5 Sept. 2013
  • Firstpage
    798
  • Lastpage
    801
  • Abstract
    We present ongoing research on mediated touch in virtual stores and aim to extend this line of research in several ways. First, we will test whether (a sense of) touch is feasible in the context of the virtual store. We will then investigate if user control is the main driver in touch sensations. Third, we will test if touch devices will reinforce effects.
  • Keywords
    Internet; retail data processing; tactile sensors; mediated touch; online shopping context; touch devices; user control; virtual stores; virtual touch sensations; Advertising; Context; Haptic interfaces; Internet; Psychology; Reliability; Visualization; affective reactions; e-commerce; mediated environment; virtual touch;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Affective Computing and Intelligent Interaction (ACII), 2013 Humaine Association Conference on
  • Conference_Location
    Geneva
  • ISSN
    2156-8103
  • Type

    conf

  • DOI
    10.1109/ACII.2013.148
  • Filename
    6681540
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=652830