DocumentCode :
681317
Title :
Identifying TOP-N opinion leaders on local social network
Author :
Huanhuan Liu ; Xiaoqing Yu ; Jing Lu
Author_Institution :
Sch. of Commun. & Inf. Eng., Shanghai Univ., Shanghai, China
fYear :
2013
fDate :
19-20 Aug. 2013
Firstpage :
325
Lastpage :
328
Abstract :
Opinion leaders have an important influence on message propagation, so how to find opinion leaders efficiently is significance for further studying. In this paper, we proposed synthesize centrality as a new method to find opinion leaders. PageRank and HITS are presented to ranking influential, experimental results show that large overlap exists between SC and PageRank and HITS. If a user is an opinion leader with SC, it is likely to be opinion leaders with PageRank and HITS. And SC has a higher accuracy in finding opinion leaders than PageRank and HITS.
Keywords :
social networking (online); HITS; PageRank; local social network; message propagation; synthesize centrality method; top-n opinion leaders; Centrality; HITS; Identify Opinion Leaders; Pagerank; SC;
fLanguage :
English
Publisher :
iet
Conference_Titel :
Smart and Sustainable City 2013 (ICSSC 2013), IET International Conference on
Conference_Location :
Shanghai
Electronic_ISBN :
978-1-84919-707-6
Type :
conf
DOI :
10.1049/cp.2013.1970
Filename :
6737838
Link To Document :
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