Decision support model of the websites based on equilibrium solution theory

This paper aims to study the optimal strategic decisions for the websites in the cooperation-competition (coopetition) environment of Internet Web searching market. Based on some hypothesis and parameter settings, a mathematic model is constructed to describe the Web searching market. Using the equilibrium solution theory of differential equations to solve the cooperation- competition model, the appropriate strategies for the selected company to increase the market share in Web searching field are stated. The results show that the selected company has a chance to win the war in the coopetition environment of Internet Web searching market.