• DocumentCode
    737710
  • Title

    Micropreneurs: The Rise of the MicroISV

  • Author

    Thackston, Russell ; Umphress, David

  • Author_Institution
    Auburn University
  • Volume
    15
  • Issue
    2
  • fYear
    2013
  • Firstpage
    50
  • Lastpage
    56
  • Abstract
    Micro Independent Software Vendors (microISVs) are small software businesses operated by entrepreneurs who build and sell shrink-wrapped, noncustom software. The microISV Research Alliance at Auburn University conducted a survey, identifying challenges associated with building and operating such businesses.
  • Keywords
    Companies; Industries; Marketing and sales; Software; Software development; entrepreneur; microISV; micropreneur; software; survey;
  • fLanguage
    English
  • Journal_Title
    IT Professional
  • Publisher
    ieee
  • ISSN
    1520-9202
  • Type

    jour

  • DOI
    10.1109/MITP.2012.28
  • Filename
    6165252
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=737710