Book interview

Innovation is clearly one of the biggest preoccupations of the engineering and technology sector, and there are many, many books on the subject from authors claiming to offer insights into how to be the next Apple or Google. Most of these titles actually offer very little inspiration or `takeaway insight??, but Kim Chandler McDondald??s latest addition to the genre, entitled simply `Innovation??, stands out. It is a direct attempt to get into the heads of people who have already had success as innovators.