Abstract :
The recent success of Ericsson Corp., the Swedish electronic company, in the cellular telephone market is examined. Ericsson´s management and the history of its involvement with cellular technology are discussed. The company´s decision to go with time-division multiaccess and the possible threat of code-division technology are considered. Other uncertainties facing the company because of new technology are noted, and its ongoing revision of its R&D from a centralized to a decentralized approach is discussed.<>
Keywords :
cellular radio; radiotelephony; research and development management; time division multiple access; Ericsson Corporation; R&D; Sweden; cellular telephone; code-division technology; history; management; time-division multiaccess; Consumer electronics; History; Technology management; Telephony; Uncertainty;
