DocumentCode
792257
Title
Why Consumers (Don´t) Adopt Smart Wearable Electronics
Author
Anderson, Gretchen ; Lee, Gwanhoo
Author_Institution
American Univ., Washington, DC
Volume
7
Issue
3
fYear
2008
Firstpage
10
Lastpage
12
Abstract
This research examines various factors affecting consumer adoption of a smart wearable electronics product, specifically an iPod jacket. The results indicate that consumers find convenience and compatibility the most important adoption factors while observability and perceived social prestige are the least important.
Keywords
consumer behaviour; consumer electronics; electronic products; wearable computers; consumer adoption; iPod jacket; smart wearable electronics; Bluetooth; Clothing; Consumer electronics; Intelligent sensors; Mobile handsets; Observability; Portable media players; Tactile sensors; Technological innovation; Wearable sensors; adoption factors; consumer adoption; iPod jacket; wearable electronics;
fLanguage
English
Journal_Title
Pervasive Computing, IEEE
Publisher
ieee
ISSN
1536-1268
Type
jour
DOI
10.1109/MPRV.2008.64
Filename
4563903
Link To Document