DocumentCode
862616
Title
Developing fast growth companies [company strategic planning]
Author
Tumer, R.
Author_Institution
KPMG, London, UK
Volume
16
Issue
1
fYear
2006
Firstpage
24
Lastpage
28
Abstract
Shaping and structuring start-up and early-stage companies for fast growth with a view to a planned exit is a complex and difficult challenge. Companies invariably need substantial help and support to achieve a high exit value. The foundations of success lie in building and sustaining a strong market position achieved by acquiring and exploiting distinctive capabilities and strategic assets. Adopting the right tactical and operational actions to achieve this depends as much on managerial and operational strength as it does on ideas and vision. There is also a strong relationship between investment and fast-track growth. Funding is critical and the ability to attract it requires the creation of strong investor appeal through the demonstration of real substance.
Keywords
investment; marketing; strategic planning; early-stage company shaping; fast-track growth; funding; investment; market position; operational strength; strategic assets; strategic planning;
fLanguage
English
Journal_Title
Engineering Management Journal
Publisher
iet
ISSN
0960-7919
Type
jour
DOI
10.1049/em:20060105
Filename
1604978
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