• DocumentCode
    899191
  • Title

    How We Process Words: The Marketing of WP Software

  • Author

    Wohl, Amy

  • Author_Institution
    Amy D. Wohl´´s Opinions
  • Volume
    28
  • Issue
    4
  • fYear
    2006
  • Firstpage
    88
  • Lastpage
    91
  • Abstract
    This personal note focuses on the market for PC word processing software and how it established a pattern of a popular product dominating the market until overtaken and pushed aside by its successor
  • Keywords
    DP industry; marketing; word processing; PC word processing software marketing; Business; Calendars; Collaboration; Computer displays; IEEE news; Laboratories; Office automation; Operating systems; Personal communication networks; Text processing; Microsoft Word; PC software; WP; WordPerfect; WordStar; word processing;
  • fLanguage
    English
  • Journal_Title
    Annals of the History of Computing, IEEE
  • Publisher
    ieee
  • ISSN
    1058-6180
  • Type

    jour

  • DOI
    10.1109/MAHC.2006.66
  • Filename
    4042491