• DocumentCode
    909959
  • Title

    Organization of new product research in the electronics industry in competitive environments

  • Author

    Seshagiri, N. ; Chandrasekhar, P.

  • Volume
    58
  • Issue
    1
  • fYear
    1970
  • Firstpage
    160
  • Lastpage
    161
  • Abstract
    A nonlinear programming model is developed for describing the organization of new product research in a competitive environment. As an illustration, an optimal strategy is realized for the new product research in the electronic instruments industry. Modifications for applying the model to developing countries are suggested.
  • Keywords
    Cost function; Electronics industry; Industrial electronics; Instruments; Marketing and sales; Production planning;
  • fLanguage
    English
  • Journal_Title
    Proceedings of the IEEE
  • Publisher
    ieee
  • ISSN
    0018-9219
  • Type

    jour

  • DOI
    10.1109/PROC.1970.7569
  • Filename
    1449499