Title :
Design of the new product introduction process to achieve world class benchmarks
Author_Institution :
Lucas Ind. plc, Solihull, UK
fDate :
9/1/1995 12:00:00 AM
Abstract :
Management of innovation in new products and services is fundamental and essential for survival in the competitive global marketplace. The author discusses the tools, techniques and skills which must be harnessed to support this process
Keywords :
product development; project engineering; project management; systems engineering; competitive global marketplace; innovation; new product introduction process; skills; world class benchmarks;
Journal_Title :
Science, Measurement and Technology, IEE Proceedings -
DOI :
10.1049/ip-smt:19952191