DocumentCode
980051
Title
Customers must be the industry´s driving force (telecommunication industry)
Author
Vallance, I.
Author_Institution
British Telecom London, UK
Volume
31
Issue
12
fYear
1993
Firstpage
20
Lastpage
23
Abstract
The competition and marketing trends set in motion by the AT&T divestiture are discussed. Developments in the four major markets-in the US, continental Europe, Asia-Pacific, and the UK-are examined. The dangers of regulation and the growing power of the regulator are addressed.<>
Keywords
marketing; telecommunication; AT&T; Asia-Pacific; Europe; UK; USA; competition; customers; divestiture; marketing trends; regulation; telecommunication industry; Communication industry; Costs; Explosions; Industrial relations; Layout; Monopoly; Optical distortion; Optical fibers; Regulators; Telecommunications;
fLanguage
English
Journal_Title
Communications Magazine, IEEE
Publisher
ieee
ISSN
0163-6804
Type
jour
DOI
10.1109/35.247950
Filename
247950
Link To Document