پديد آورندگان :
مرسلي توحيدي، فاطمه دانشگاه الزهرا(س) - دانشكده هنر، تهران. ايران , معنوي راد، ميترا دانشگاه الزهرا(س) - دانشكده هنر، تهران. ايران , مريدي، محمدرضا دانشگاه هنر، تهران، ايران
كليدواژه :
فرهنگ بصري ديجيتال , اندرو دارلي , لو مانوويچ , اپليكيشن , تلفن همراه
چكيده فارسي :
امروزه تلفن‌هاي همراه هوشمند، با دو ويژگي متمايز خود، يعني صفحات نمايش لمسي و امكان نصب اپليكيشن‌هاي هنري، به مثابه يكي از جلوه‌هاي رسانه‌هاي ديجيتال، وضعيت جديدي از فرآيند توليد و انتشار هنر را به وجود آورده‌اند. اين رسانه، با ماديت‌زدايي از فرآيند توليد هنر و تكثير آن، ويژگي‌هاي متني و فرامتني نويني را به فرهنگ ديداري افزوده‌اند كه در بستر خود، نقطه مولد مفاهيم بديعي بر فرهنگ بصري ديجيتال است؛ تبيين و مفهوم سازي اين پديده بصري نوين، گامي است به سوي شناخت مختصات فرهنگي تصوير در رسانه ديجيتالي آن‌چه حول محور «جامعه نمايشگرها»، مفهوم مي‌يابد.
اين پژوهش، با اتخاذ روش توصيفي- تحليلي و با استناد به اطلاعات و منابع كتابخانه‌اي، با مطالعه چندين نمونه از اپليكيشن‌هاي هنري تلفن همراه هوشمند، بر آن است تا ويژگي‌هاي فرهنگ بصري برآمده از توليد هنر در نرم افزارهاي تلفن همراه را با توجه به آراي متفكران پيشگام در طرح مفهوم فرهنگ بصري ديجيتال، چون لو مانوويچ و اندرو دارلي، بررسي كند. نتايج پژوهش حاكي از آن است؛ هنر رسانه‌اي نوين با عزيمت از تصوير به اسكرين و جامعه نمايشگرها، به مفاهيمي نوين در عادتواره بصري، نظير خصوصي‌سازي سيار و ارتباطات خانه به دوش، حاضرآماده‌هاي ديجيتال و تغيير فضاي مصرف ... دامن زده‌اند.
چكيده لاتين :
In modern life, cybernetic patterns, technology and new information systems, moreover, are added to software features and along with other fields, art has also been released from the previous paradigm in the performance and presentation of the work and has been presented in the form of a variety of digital media. Today, smartphones, with two distinctive features, namely touch screens, and the ability to install art apps, as one of the effects of digital media, have created a new state of the art production and distribution process and a new aesthetic sphere, has been opened to a audiences. An artistic sphere derived from digital add-ons has entered with a new language in the aesthetic area; Today, smartphones have created a new status of the process of producing. Digital art has a tremendous variety today and provides numerous possibilities by the applications. Smartphones and tablets have provided fast and easy processing. Add-ons are capable of providing greater variety and faster access and more epidemic. Smart phones that come with a combination of phone and internet have taken many roles in addition to their traditional roles of calling and sending messages in recent years and with the multiple capabilities, they are no longer just a phone. This access creates new conditions that are both shared and interdisciplinary. Simultaneous access to both visual and audio information and the portability of mobile phones and tablets makes them the ideal device. The art created in this way has some new features. Artistic software is one of the synthetic effects of digital knowledge with other biological and empirical fields. The current situation can be regarded as the focal point of a period in which the traditional and classical relations between the audience, the production of art and the visual culture have been eliminated, and a new visual culture formed around what the digital art theorist, Lev Manovich interprets from the community of displays . The present paper assumes that the artistic media has added the textual and modern metaphorical features to visual culture by degrading the process of art production and reproduction, and its context is the source of the original concepts for digital visual culture.The explanation and conceptualization of this innovative visual phenomenon is a step towards understanding the cultural coordinates of the image in the digital media, which is about the concept of the community of displays . By adopting a descriptive-analytical method and based on library information, studying several examples of smart cell phone art applications, this survey research intends to study the characteristics of visual culture derived from the production of art in mobile applications, according to the views of the pioneering thinkers in the concept of digital visual culture, such as Lev Manovich, Andrew Darley,. The results of the survey indicate that the modern art media have fueled new concepts in the visual acuity, such as mobile privatization and home-to-home communication, digital presentations, and consumption space change,by departing from the image to the screen and the community of displays
