پديد آورندگان :
ارغوان، محمدمهدي دانشگاه آزاد اسلامي واحد تهران مركزي - گروه جامعه شناسي , ميرزايي، خليل دانشگاه آزاد اسلامي واحد رودهن - گروه جامعه شناسي , شكربيگي، عاليه دانشگاه آزاد اسلامي واحد تهران مركزي - گروه جامعه شناسي
كليدواژه :
ﮔﺮاﯾﺶ ﺑﻪ ورزش , ﺻﻨﻌﺖ داﻧﺶ , ﺻﻨﻌﺖ ﻓﺮﻫﻨﮓ , ﺟﻮاﻧﺎن
چكيده فارسي :
ﭘﮋوﻫﺶ ﺣﺎﺿﺮ ﺑﺎ ﻫﺪف ﺑﺮرﺳﯽ ﻧﻘﺶ ﺻﻨﻌﺖ ﻓﺮﻫﻨﮓ و داﻧﺶ ﺑﺮ ﮔﺮاﯾﺶ ﺑــﻪ ورزش اﻧﺠــﺎم ﺷــﺪ. روش ﭘﮋوﻫﺶ ﺣﺎﺿﺮ از ﻧﻮع ﻧﻈﺮﯾﻪ زﻣﯿﻨﻪ ﺑﻨﯿﺎد ﻣﯽﺑﺎﺷﺪ. ﺟﺎﻣﻌﻪ آﻣﺎري ﭘﮋوﻫﺶ از دو ﮔﺮوه ﻧﺨﺒﮕﺎن در ﺣﻮزهﻫﺎي ﺟﺎﻣﻌﻪﺷﻨﺎﺳﯽ، ﺟﺎﻣﻌﻪﺷﻨﺎﺳﯽ ورزش، رﺳﺎﻧﻪ و آﻣﻮزش و ﭘﺮورش و ﺟﻮاﻧﺎن ﺷــﻬﺮ ﺑﻨــﺪرﻋﺒﺎس ﺗﺸــﮑﯿﻞ ﺷــﺪه اﺳﺖ. در ﺑﺨﺶ ﮐﯿﻔﯽ از ﻓﻦ ﻣﺼﺎﺣﺒﻪ ﺑﯽﺳﺎﺧﺖ ژرﻓﺎﻧﮕﺮ و ﻧﯿﻤﻪ ﺳﺎﺧﺖدار و ﮐﻤﯽ از ﭘﺮﺳﺸــﻨﺎﻣﻪ ﭘﮋوﻫﺸــﮕﺮ ﺳﺎﺧﺘﻪ 42ﮔﻮﯾﻪاي اﺳﺘﻔﺎده ﮔﺮدﯾﺪ. ﻧﺘﺎﯾﺞ ﭘﮋوﻫﺶ در ﺑﺨــﺶ ﮐﯿﻔــﯽ از ﻃﺮﯾــﻖ ﮐﺪﮔــﺬاري ﺑــﺎز، ﻣﺤــﻮري و ﮔﺰﯾﻨﺸﯽ ﺗﺤﻠﯿﻞ ﺷﺪ و ﻣﻔﻬﻮمﻫﺎ ﻣﺸﺨﺺ و ﺑﺮ اﺳﺎس آن ﭘﺮﺳﺸﻨﺎﻣﻪ ﭘﮋوﻫﺸﮕﺮ ﺳﺎﺧﺘﻪ ﺗﺪوﯾﻦ ﮔﺮدﯾﺪ و ﻧﺘﺎﯾﺞ ﺣﺎﺻﻞ از آن ﺗﻮﺳﻂ آزﻣﻮن ﮐﯿﺰر– ﻣﯿﺮ– اوﮐﻠﯿﻦ و آزﻣﻮن ﻓﺮﯾﺪﻣﻦ ﺗﺠﺰﯾﻪ و ﺗﺤﻠﯿﻞ ﺷﺪ. ﯾﺎﻓﺘﻪﻫﺎي ﭘــﮋوﻫﺶ
ﻧﺸﺎن داد ﮐﻪ اﻧﮕﯿﺰه ورزش ﮐﺮدن در ﺳﻪ ﺷﺎﺧﺺ ﺳﻼﻣﺖ ﺟﺴﻢ و روح، ﮐﯿﻔﯿﺖ زﻧﺪﮔﯽ و ﻓﺮاﻏــﺖ و ﻟــﺬت ﺻﻨﻌﺖ داﻧﺶ در ﺳﻪ ﺷﺎﺧﺺ آﻣﻮزش و ﭘﺮورش، ﻣﻌﺮﻓﯽ و ﺷﻨﺎﺳــﺎﻧﺪن ورزش و ﻣﻄﺎﻟــﺐ ﻋﻠﻤــﯽ ورزﺷــﯽ و ﺻﻨﻌﺖ ﻓﺮﻫﻨﮓ در ﭘﻨﺞ ﺷﺎﺧﺺ ﺑﺮﻧﺎﻣﻪﻫﺎي ورزﺷﯽ رادﯾﻮ، ﺻﻔﺤﺎت ﻣﺠــﺎزي ورزﺷــﯽ، ﻣﻄﺒﻮﻋــﺎت ورزﺷــﯽ،
ﻣﺴﺘﻨﺪات و ﻣﺼﺎﺣﺒﻪﻫﺎي ورزﺷﮑﺎران در ﺗﻠﻮزﯾﻮن و ﺑﺮﻧﺎﻣﻪﻫﺎ و ﻣﺴﺎﺑﻘﺎت ورزﺷﯽ ﺗﻠﻮزﯾﻮن دﺳﺘﻪﺑﻨﺪي ﺷﺪﻧﺪ
چكيده لاتين :
This study aimed to investigate the role of the culture and the knowledge industry on the tendency toward sports. The Grounded Theory (GT) method was used in this study. The statistical population consisted of two groups of elites in the fields of sociology, sociology of sports, media and education, as well as the youth of Bandar Abbas. The in-depth and unstructured interview technique was employed in the qualitative part, while a researcher-made 42-item questionnaire was utilized in the quantitative part. The results in the qualitative part were analyzed through open, axial and selective coding and the concepts were identified based on which a researcher-made questionnaire was developed. The results were analyzed using the Kaiser-Meyer-Olkin (KMO) test and Friedman test. According to the findings, doing sports motivation was categorized into three indicators, namely physical and mental health, quality of life, and leisure and pleasure; the knowledge industry was categorized into three indicators, namely education, introduction of sports, and scientific-sports contents; and the culture industry was categorized into five indicators, namely radio sports programs, virtual sports pages, sports press, documents and interviews of athletes on TV, and television sports programs and competitions.
