طراحي و تدوين استراتژي شركت حفاري شمال

Designing and Providing of Strategy in the North Drilling Company

Today, most dominant concern for many organizations is designing, providing and performing strategies, which quarantine their success and protection in environmental evolutionary and complex conditions. Purpose of this study is to design and provide of strategy in the North Drilling Company (NDC). To provide strategy, a comprehensive strategy provision procedure is used. The statistical society includes 83 persons of the board of managers, managers and experts in the NDC. The data resulted from this study was analyzed using descriptive statistics and tools such as Internal and External Factor Evaluation Matrixes, SWOT Matrix and Quantitative Strategic Planning Matrix. In the adaptation and comparison stage, quadruple strategies (aggressive, conservative, competitive and defensive) identified and aggressive type selected regarding the Internal and External Matrixes. Selected strategies were preferred using the QSPM Matrix and the best strategy was determined as below: Investment in developmental plans and reconstruction of the NDC fleet based on the company competitive advantage At the end, some suggestions addressed to perform the strategy better.